joe abe / design + creative direction

Sunglass Hut

Sunglass Hut, the leading global sunglass retailer, needed a new brand and advertising platform that could be implemented across their global markets. A comprehensive brand style guide and digital template library was developed to help ensure consistent brand application in both digital and print media.

Brand Guidance/Advertising

Agency: Gotham New York

Email Templates

The style guide includes guidance for brand stewardship, tone and voice, and visual executions.

Gift and Bonus Cards

London Fashion Week Banners

© 2017 Joe Abe Design + Creative Direction