joe abe / design + creative direction

SAP / Run Simple Campaign

The world's largest provider of enterprise level software concisely encapsulates how they provide effective IT solutions across multiple product lines and industry verticals.

Digital + Print Campaign / Advertising

Agency: RAPP NY / BBDO

“Simple Truths” Print Ads targeted to Human Resources Executives

“Simple is a Step Ahead” Print Ads targeted to Marketing, Commerce and Sales Audiences

“Simple is a Step Ahead” banners served as drivers to relevant content on the SAP site.

SAP CEC (Customer Engagement and Commerce) Webpages and Follow-up Email

SAP FSI (Financial Services Industry) Print Ads

SAP FSI (Financial Services Industry) Webpages

© 2017 Joe Abe Design + Creative Direction