#MyGoodFight Video series
Reports from The Center for Technology & Society and The Center on Extremism: ADL regularly monitors hate groups and activity online and in the real world. The data, analyses and recommendations help shape policy for government, educational institutions, law enforcement, commerce and other rights-based organizations.
ADL's brand architecture represents a broad scope of national and regional locations, programs, events, partnerships and awareness campaigns. Stand-alone and logo lock-ups were developed for various applications throughout the organization.
Brand Guidance and Implementation: In addition to national offices in New York, Washington and Israel, ADL has 25 regional offices and multiple programs and partnerships that require extensive guidance for brand implementation across all of the organization’s touchpoints.
The Hate/Uncycled Resource helps college and university administrators identify and address incidents of hate and bias on campus. ADL also maintains a strong presence in K-12 schools with programs that offer guidance and training to students, parents, teachers and administrators.
The Online Hate Index was initiatiated by ADL’s Center for Technology & Society and UC Berkeley’s D-Lab to transform human understanding of online hate speech via machine learning. Once deployed, the tool will help prominent social media entities like YouTube, Reddit and Twitter identify hate speech on their respective platforms.
Data and Info Graphics: Conveying complex data and information in a clear, concise manner is critical to fulfilling ADL’s mission. Top-line findings from ADL reports are regularly shared across social media, news organizations, online, in print and television.
Think. Plan. Act. is an online and printed toolkit to help college students identify and respond to anti-Semitism and anti-Israel bias on campus.
Art Director/Senior Designer: Andrei Lizardi 
Designers: Katy WymanJacob Wildfong, Bex Feldman
Senior Video Producer: Jared Windler 
Photographer/Videographer: Jennifer Liseo 
Integrated Branding Agency: Starfish
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